Top Personal Finance Apps on iOS in Romania: Q1 2025

In the first quarter of 2025, the Romanian iOS market for personal finance apps showcased diverse performance metrics across the top five applications. Data sourced from Sensor Tower provides insights into weekly downloads, revenue, and active user trends for these popular apps.

Bilance - Your Money & Budget saw an initial spike in weekly revenue, peaking at approximately $285 in the first week of January. However, this was followed by a gradual decline, closing the quarter at around $12. Downloads started strong at 589 in the first week but quickly tapered off, with no new downloads recorded by March.

Wallet - Daily Budget & Profit maintained a consistent weekly revenue, hovering between $54 and $78. Weekly downloads experienced slight fluctuations, peaking at 235 and hitting a low of 113. Active users remained relatively stable, beginning at 1.5K and ending the quarter slightly lower at 1.2K.

YNAB showed a significant increase in weekly revenue towards the end of March, reaching $375. Downloads were modest, ranging from 20 to 148 weekly, while active users fluctuated slightly, closing the quarter with around 144 users.

Spendee Budget App & Planner experienced steady weekly revenue, averaging around $45 to $64. Download numbers varied, with a notable increase in the last week to 139. Active users demonstrated stability, beginning at 1.3K and ending at approximately 1.2K.

Splitwise had a varied revenue trend, peaking at $85 in mid-February. Downloads were consistent, ranging from 162 to 233. The app's active user base grew from 2.3K at the start to 2.4K by the end of the quarter.

These insights provide a snapshot of the dynamic landscape for personal finance applications in Romania. For more detailed analytics, visit Sensor Tower.